Urban Drift (SHM 16 SILVER)

Rs. 34,200.00

~~Rs. 47,900.00~~ Rs. 34,200.00

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Description

Introducing the "Urban Drift" rug—a contemporary masterpiece that brings together raw texture and muted elegance. Inspired by weathered cityscapes and abstract brushwork, this rug features a distressed, layered aesthetic that mimics the worn beauty of concrete walls and aged industrial materials.

The design consists of vertical striations and fragmented color blocks that create a rhythmic, almost woven effect. Shades of silver, taupe, ash grey, and hints of ivory blend seamlessly, offering a neutral yet visually complex palette. This modern abstract style is versatile and sophisticated, making it an ideal piece for minimalist, urban, or transitional interiors.

"Urban Drift" is more than just a floor covering—it’s a statement piece. The pattern, though abstract, feels grounded and intentional, adding a dynamic yet calming presence to any space. Whether placed in a loft-style living room, a modern office, or a cozy bedroom, this rug elevates the ambiance with its unique texture and tonal depth.

Its subtle distressed finish adds character without overwhelming the decor, offering a perfect balance between contemporary cool and understated luxury. The rug’s refined color scheme makes it easy to pair with both light and dark furniture, wooden accents, or metallic décor.

Let the "Urban Drift" rug transform your interior with its serene chaos—a poetic reflection of time, movement, and modern life etched into fabric.

Materials and care

Care Instruction

To maintain the beauty and longevity of your power loom woven polyester rug, follow these care guidelines:

Regular Cleaning:

Vacuum your rug regularly using a low-power setting without a beater bar to prevent fiber damage.
Shake or gently beat the rug outdoors occasionally to remove embedded dust and debris.

Spot Cleaning:

Blot spills immediately with a clean, dry cloth—avoid rubbing to prevent spreading.
Use a mild detergent mixed with water for stubborn stains, and dab gently with a soft cloth.
Avoid harsh chemicals or bleach, as they may affect the rug’s color and fibers.

Deep Cleaning:

For a thorough clean, use a mild carpet shampoo or professional cleaning service when necessary.
Ensure the rug dries completely before placing it back to prevent mold or mildew growth.

Protection & Maintenance:

Rotate the rug every few months to even out wear and prevent fading from direct sunlight.
Use a rug pad underneath to provide extra cushioning and prevent slipping.
Keep heavy furniture off the rug to avoid permanent indentations in the fibers.

Storage:

Roll the rug (do not fold) and store it in a dry, well-ventilated area when not in use.
Wrap in breathable fabric to protect it from dust and moisture.

With proper care, your powerloom woven polyester rug will retain its elegance and durability for years to come.